CRM

Sangam CRM — built for Indian small businesses, without the enterprise overhead.

A CRM is crucial for small businesses aiming to grow and scale — it is what turns scattered enquiries into a tracked pipeline of leads, customers and sales.

The problem is that many CRM systems are cost-prohibitive, complex and restrictive. They charge for users, for features and for integrations, while imposing long-term contracts that lock you in before you have seen any value.

Sangam CRM

Sangam CRM is designed for small and mid-sized Indian businesses. It is straightforward to set up, intuitive to use, and customisable to how your team actually sells.

Key features

  • Email and SMS marketing — power your outreach without a separate tool
  • Appointment scheduling and reminders — streamline follow-ups so nothing is dropped
  • Reports and dashboards — see pipeline, conversion and performance at a glance
  • Integrations — connect the tools you already use
  • Mobile app and web access — your pipeline, wherever you are
  • Online support — a dedicated support system when you need it

Where we add value

We are not a reseller who disappears after the invoice. We configure Sangam CRM around your sales process, migrate your existing contact and deal data, train your users, and stay on as your support contact for issue resolution.

We also build Power BI reporting on top of your CRM data — pipeline analysis, win rates, deal ageing, cohort retention and target-versus-achievement dashboards — so that the data your team enters becomes something your management can act on.

See our analytics and reporting service